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Sony and Microsoft Spend $94 Million on Video Game Television Advertising

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JULY 3, 2014 • During the first five months of 2014 Sony Computer Ent. America and Microsoft Corp. combined spent $93.7 million to advertise their latest consoles on U.S. television, as reported in the Wall Street Journal based on estimates provided by research firm iSpot.tv. Total video game television advertising spend for the period was $226.5 million. Between the two console makers Sony spent $59 million to support the PS4 versus Microsoft’s $34.7 mil…..
JULY 3, 2014 • During the first five months of 2014 Sony Computer Ent. America and Microsoft Corp. combined spent $93.7 million to advertise their latest consoles on U.S. television, as reported in the Wall Street Journal based on estimates provided by research firm iSpot.tv. Total video game television advertising spend for the period was $226.5 million. Between the two console makers Sony spent $59 million to support the PS4 versus Microsoft’s $34.7 mill…..
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Sony Preps PlayStation 4 Virtual Reality

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MARCH 21, 2014 • A PlayStation 4 virtual reality system is in the works, according to a disclosure by Sony Computer Ent. Dubbed Project Morpheus, the new VR system operates in conjunction with the PlayStation Camera and inertial sensors built into the Morpheus head unit to track a user’s head orientation and movement. As the player’s head rotates, the image of the virtual world is designed to rotate naturally and intuitively in real-time. In addition to…..
MARCH 21, 2014 • A PlayStation 4 virtual reality system is in the works, according to a disclosure by Sony Computer Ent. Dubbed Project Morpheus, the new VR system operates in conjunction with the PlayStation Camera and inertial sensors built into the Morpheus head unit to track a user’s head orientation and movement. As the player’s head rotates, the image of the virtual world is designed to rotate naturally and intuitively in real-time. In addition to…..
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Sony’s Sweet & Sour 2014: 6 Million PlayStation 4 Units Sold

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MARCH 4, 2015 • Sony Computer Ent. has announced another PlayStation 4 sales milestone after a week of major layoff announcements corporation-wide. The company has attained 6 million PlayStation 4 units sold worldwide since its November launch through March 2, with 370,000 of that number sold in Japan since February 22. With 30 titles available for the system, consumers have purchased 13.7 million software units. Sony’s own Killzone Shadow Fall has sold 2……
MARCH 4, 2015 • Sony Computer Ent. has announced another PlayStation 4 sales milestone after a week of major layoff announcements corporation-wide. The company has attained 6 million PlayStation 4 units sold worldwide since its November launch through March 2, with 370,000 of that number sold in Japan since February 22. With 30 titles available for the system, consumers have purchased 13.7 million software units. Sony’s own Killzone Shadow Fall has sold 2……
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