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John Riccitiello Out at Electronic Arts
MARCH 19, 2013 • Six years after taking the reins at Electronic Arts, John Riccitiello resigned as chief executive and board member. In a blog post to EA employees, Riccitiello described his departure in financial terms. “My decision to leave EA is really all about my taking accountability for the shortcomings in our financial results this year. It currently looks like we will come in at the low end of, or slightly below, the financial guidance we issued …..
MARCH 19, 2013 • Six years after taking the reins at Electronic Arts, John Riccitiello resigned as chief executive and board member. In a blog post to EA employees, Riccitiello described his departure in financial terms. “My decision to leave EA is really all about my taking accountability for the shortcomings in our financial results this year. It currently looks like we will come in at the low end of, or slightly below, the financial guidance we issued t…..
MARCH 19, 2013 • Six years after taking the reins at Electronic Arts, John Riccitiello resigned as chief executive and board member. In a blog post to EA employees, Riccitiello described his departure in financial terms. “My decision to leave EA is really all about my taking accountability for the shortcomings in our financial results this year. It currently looks like we will come in at the low end of, or slightly below, the financial guidance we issued t…..
Electronic Arts Loves Microtransactions
FEB. 27, 2013 • During a guest presentation at the Morgan Stanley Technology, Media & Telecom Conference, Electronic Arts chief financial officer Blake J. Jorgensen said the publisher is now building microtransactions capability into all of its games. “The ability to pay for things along the way, either to get to a higher level to buy a new character, to buy a truck, a gun, whatever it might be, and consumers are enjoying and embracing that way of the …..
FEB. 27, 2013 • During a guest presentation at the Morgan Stanley Technology, Media & Telecom Conference, Electronic Arts chief financial officer Blake J. Jorgensen said the publisher is now building microtransactions capability into all of its games. “The ability to pay for things along the way, either to get to a higher level to buy a new character, to buy a truck, a gun, whatever it might be, and consumers are enjoying and embracing that way of the …..
FEB. 27, 2013 • During a guest presentation at the Morgan Stanley Technology, Media & Telecom Conference, Electronic Arts chief financial officer Blake J. Jorgensen said the publisher is now building microtransactions capability into all of its games. “The ability to pay for things along the way, either to get to a higher level to buy a new character, to buy a truck, a gun, whatever it might be, and consumers are enjoying and embracing that way of the …..
Electronic Arts Star Wars: The Old Republic Goes Free-to-Play
AUG 1, 2012 • Electronic Arts described its road map for transforming Star Wars: The Old Republic into a free-to-play MMO. Starting Aug. 6, the game’s MSRP is being reduced to $14.99 to spur new sales. In November, the first 50 levels of the MMO will be free to play with restrictions on new content and high-level character options. “The pivot to free-to-play is really about opening up the top of the funnel and getting more players through and startin…..
AUG 1, 2012 • Electronic Arts described its road map for transforming Star Wars: The Old Republic into a free-to-play MMO. Starting Aug. 6, the game’s MSRP is being reduced to $14.99 to spur new sales. In November, the first 50 levels of the MMO will be free to play with restrictions on new content and high-level character options. “The pivot to free-to-play is really about opening up the top of the funnel and getting more players through and startin…..
AUG 1, 2012 • Electronic Arts described its road map for transforming Star Wars: The Old Republic into a free-to-play MMO. Starting Aug. 6, the game’s MSRP is being reduced to $14.99 to spur new sales. In November, the first 50 levels of the MMO will be free to play with restrictions on new content and high-level character options. “The pivot to free-to-play is really about opening up the top of the funnel and getting more players through and startin…..
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