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OCT. 10, 2013 • Advertising revenue on mobile devices in the United States grew to $3 billion during the first six months of 2013, according to the Interactive Advertising Bureau – an 145% [...]

OCT. 5, 2011 • DFC Intelligence recently released its first in a series of reports: on video game advertising. Unlike other media with similar usage patterns, for various reasons, the video game [...]

NOV. 18, 2010 • Independent mobile ad firm Millennial Media reported that in October both the iOS and Android platforms accounted for 37% of U.S. ad impressions. Blackberry systems came in at [...]

NOV. 10, 2010 • Sony Computer Entertainment America launched its first Latin American regional television marketing campaign for its PlayStation brand. Saatchi & Saatchi Latin America [...]

NOV. 5, 2010 • Redken Labs has a prominent sponsored console game project aimed at attracting young women to its brand. The firm sells its beauty products only through professional salons, and [...]