Kids Could Be Nintendo’s 2017 Ace

JUNE 28, 2016 • DFC Intelligence believes the under-12 market may be the lost console generation and this demographic represents a significant opportunity for game console and software [...]

Nintendo NX Console Set For March 2017

APRIL 27, 2016 • Nintendo Co. Ltd. released its consolidated financial statements for the fiscal year ending March 31, and in the small print was a statement that the Nintendo NX console would be [...]

Nintendo’s Major Mobile Initiative

FEB. 3, 2016 • Last December, Nintendo Co. Ltd. launched a new online account service in Japan intended to link experience from all of the gamemaker’s content. Rather simply dubbed, [...]

Mercedes-Benz Employs Mario Again

DEC. 16, 2015 • While plenty of household brands worldwide are cross-promoting with Star Wars this month, automaker Mercedes-Benz continues to partner with Nintendo Co. Ltd. to help sell its GLA [...]