Eric Hirshberg Tapped by Activision

JULY 13, 2010 • The advertising executive who helped bring the world the Kevin Butler PlayStation 3 commercials has been tapped to become chief executive of Activision Publishing. Eric Hirshberg [...]

Battle.net Goes Social

MAY 5, 2010 • Blizzard Ent. has long been interested in further promoting social interaction with players of it various titles via the studio’s Battle.net service – the new Real ID feature [...]