SEPTEMBER 27, 2010 • Video game marketing is changing radically. A quick look at the traditional advertising vehicles such as enthusiast magazines would suggest that marketing budgets are [...]
MAY 24, 2010 • 7-Eleven, Inc. and Zynga have partnered to bring FarmVille, Mafia Wars and YoVille branded items to various products sold by the retailer such as Slurpee and Big Gulp drinks in [...]
APRIL 29, 2010 • Playdom is a developer and publisher of what is commonly referred to as social games, but more accurately described as games delivered via social networks. What sets Playdom [...]
APRIL 13, 2010 • If social networking worked from the same terminology as major league sports, 2010 would be a rebuilding year for MySpace. While the site was a dominant early leader, 2009 saw [...]