AUG. 11, 2011 • In a regulatory disclosure, Zynga reported that only 5% of its 232 million average monthly active users purchase virtual items. Zynga reported revenue of $242.8 million for the [...]
AUG. 11, 2011 • MMOs are changing. There’s the wide adoption of the virtual item, free-to-play (F2P) model, of course. Embracing F2P for MMOs can attract an audience that may not have tried the [...]
AUG. 2, 2011 • Starting with Madden NFL 12, Electronic Arts is making available the EA Sports Season Ticket for $24.99 a year. The biggest attraction is that it provides PSN and Xbox Live users [...]
AUG. 1, 2011 • Paypal released data for the first time that showed that 12 million unique users per month in the U.S. pay for virtual items via the payment service. The data was compiled by [...]
JULY 28, 2011 • GameStop, which has fully integrated the Impulse digital distribution service into its online site, has launched an in-store order and payment option for digitally delivered [...]