Analysis

SEPT. 27, 2010 • Privately held ZeniMax Media is quietly looking to become a diversified power player in the video game business. For years, ZeniMax has been most noted as the parent company [...]

SEPTEMBER 27, 2010 • Video game marketing is changing radically. A quick look at the traditional advertising vehicles such as enthusiast magazines would suggest that marketing budgets are [...]

AUG. 26, 2010 • DFC Intelligence just released the new report, The Market for English Language Client Based F2P Games. In that report we forecast that, on the PC platform, this market will reach [...]

JULY 20, 2010 • Since the March 2009 GDC announcement of the new OnLive service there has been a great deal of talk about what the potential is for high performance cloud-based gaming services. [...]

JUNE 10, 2010 • One of the most basic and important metrics for a title is Daily Reach.  Daily Reach tells us how many users accessed a given title on a specific day: single player or [...]