Yodo1 Interview: China Mobile Localization

APRIL 22, 2014 • Yodo1 Interview: With 3G and 4G mobile networks spreading coverage throughout China it is no surprise that overall smartphone penetration is growing significantly with a corresponding demand for mobile game content. That is a very tempting scenario for Western mobile game studios looking to expand revenue. Yet China is a very different market.  There are a dizzying number of players in discovery and billing on top of picky consumers with distin.....

Priori Data Interview: Targeting App Data

SEPT. 23, 2013 • Priori Data Interview: A big issue in the mobile and online space is trying to understand the size of the market and the potential for products in the marketplace.  This information is very critical for developers and investors looking to make smart decisions.  Unfortunately there has been a great amount of hype and misinformation when it comes to accurate mobile data despite there being quite a few companies looking to provide analytics on m.....

Interview: Facebook Mobile Games Aspirations

SEPT. 5, 2013 • At the end of July Facebook announced that it was jumping further into the business of mobile games with a pilot program pragmatically titled Facebook Mobile Games Publishing. Despite the wording, Facebook won’t actually be funding titles or actively participating in their development. Mobile Games Publishing is more accurately described as a program to further access to new mobile promotional channels that the social network has been ready.....

Aeria Interview: Embracing Mobile Games

NOV. 8, 2012 • Aeria Interview: There is a flood of free-to-play publishers making bold moves to carve out territory on mobile platforms. While it cannot be contested that many consumers are now completely enamored with their smartphones and tablets, there are mounting questions about how many games these consumers will actually pay for on their mobile devices, and whether there is too much content vying for far too little prospective purchasers. .....

InnoGames’ Worldwide Strategy

SEPT. 26, 2012 • Europe is a strong market for the kind of enthusiast gamer-friendly online games that are starting to catch on via social networks.  The recent DFC report The Market for Browser and Social Network Games discusses how these games have done better in Europe than the U.S.  DFC Intelligence forecasts that the market for these games in Europe will reach $2.6 billion in 2016. There also is a higher proportion of core-themed strategy titles available.....

Ayzenberg Interview Economics & Social Games

JUNE 26, 2012 • DFC Intelligence recently published the report The Market for Browser and Social Network Games.  This report looks closely at not only growth prospects for the segment but also key business model issues such as development costs, customer acquisition issues and marketing and distribution challenges. Getting a grounding in the business of social network games can be equally daunting for companies with retail ga.....

Interview: Game Insight’s Swift Success

MAY 22, 2012 • There are plenty of charming stories to be found amongst the growing number of social and mobile game start-ups, and Game Insight is one of the more compelling tales. Four friends, all women in the Russian gaming industry, half-jokingly pondered during a casual conversation how well they could do if they started their own company together. And maybe not so surprisingly the group decided to act on that impulse. I.....

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