Android Not Ready for Netflix

NOV. 12, 2010 • Citing a lack of a generic or complete platform security and content protection mechanism available for Google’s Android mobile phone system, Netflix disclosed it had no immediate plans to stream video content to all Android phones as it has with the iPhone or Windows Phone 7.  Netflix instead will work with the individual hardware manufacturers to to craft DRM solutions that will permit secure content streaming. .....

Sony Latin American Campaign launched

NOV. 10, 2010 • Sony Computer Entertainment America launched its first Latin American regional television marketing campaign for its PlayStation brand. Saatchi & Saatchi Latin America developed the campaign with the theme Live in a State of Play. The ads try to show the wonder, curiosity and excitement of being young and experiencing everything for the first time by showing people with the heads of toddlers  engaged with their PlayStations. In addition to t.....

Xbox 360 Console Sales Up

OCT. 29, 2010 • Microsoft’s Entertainment and Devices division rides into the holiday season with good tidings. Xbox 360 console sales were up 38 percent for the quarter ending Sept. 30, with 2.8 million units sold. The  division reported quarterly revenue of $1.8 billion, up 27% from 2009. Boosting revenue was the mid-September release of Halo Reach, that generated $200 million in its first 24 hours. In more good news, 10 days after launching its new $15.....

Another Chinese Wii Clone from 3DiJoy

OCT. 28, 2010 • There’s another Wii clone in the works for the Chinese market that is taking advantage of the government’s restrictions on game consoles made outside the country. What’s novel about the new device from 3DiJoy Corp. is that it is designed as a service for IP televisions coming to market – no hardware needed except for the motion controllers. For 133 Yuan ($20) for the controllers, and another 30 Yuan a month ($4.50) for IPTV s.....

Netflix PlayStation 3 Software App Eliminates Disc

  OCT. 18, 2010 • PlayStation 3 owners no longer need a disc to access streaming movies from Netflix. The disc was replaced by a Netflix PlayStation 3 software app. In addition to some of the Netflix offerings being presented in 1080p resolution, the PS3 becomes the first consumer electronic device to support 5.1 channel surround sound via Netflix. Impact: This Surround Sound exclu.....

PlayStation Move in India

OCT. 12, 2010 • During the introduction of the PlayStation Move in India, Sony Computer Entertainment projected it would sell 350,000 consoles in the country during 2010 – split between the PS2, PSP and PS3. The company sold 240,000 systems there in 2009. Sony says it has a curren.....

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