Global Gamer Consumer Segmentation

The DFC Intelligence Video Game Consumer Segmentation provides companies with a means to segment the global video game market by user type, game platform, and geography. This product is available as a stand-alone item or can be purchased as an annual service.

Single User License Price (Includes report, Excel, and 1 hour call with analyst)

$5,995

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The DFC Intelligence Video Game Consumer Segmentation is an advanced analytics tool. Designed to provide valuable insights into video game consumption, this high-end Excel pivot table-based spreadsheet segmentation caters to both all gamers and the top 10% known as core gamers, who generate most of the revenues from sales of hardware, software, accessories, and services.

Gamers are classified based on which platform they use, including mobile, PC and console. There is detailed segmentation for consumers that use multiple platforms

Consumer are broken down for 7 core regions and 26 sub-regions and individual countries.  For each country/region covered, consumers are placed into 15 different categories based on what platforms they use.

Request a prospectus to learn more about this offering.

The data can be purchased as a stand alone product, as part of an annual program, or included with our Full Access Subscription.

Answer questions such as:

  • How many consumers play across multiple platforms?
  • How does the market for mobile games and console games vary in different markets throughout Asia?
  • How many core gamers exist in China versus the United States?
  • What would be the addressable market for high-end game accessories in Eastern Europe?
  • Which market should I look at for direct distribution of my product?
  • How much is the market in Latin America expected to grow? 
  • What is the addressable market for a AAA PC game in Western Europe?
  • Which languages should I translate my game into?
  • Should I put marketing dollars into Australia or another market?

 

Dive into the broad spectrum of gaming habits, from casual players to dedicated console enthusiasts. Our segmentation captures the diverse landscape, offering insights into emerging trends, country/region location, and platform choices.

Target the core gaming community with the ability to size the market for top spenders.

Easily pull the data you need and create your own custom charts and analyses from our user-friendly pivot table interface.

Make use of DFC’s analysts to create your reports and provide context and insights that benefit you.

 

 

 

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FAQS

DFC offers subscription services, on-off report and data purchases and custom client engagements. Our services and products include Excel spreadsheet based deliverables and/or market analysis reports that take a deeper dive into a topic.  We also offer pivot table products and raw survey data that can be imported into a program of choice for full subscription clients or as a one-off purchase.

Absolutely!  Over the years we have done it all from business plans, expert testimony, market surveys and custom segmentations and forecasts.  DFC also offers short one-on-one briefings with analysts.

In addition, we have access to a database of former industry insiders with expertise in all aspects of the video game industry.  No matter what the topic DFC can find the appropriate expert.

Be sure and check out our consulting page for more information.

All major credit cards, PayPal and bank transfers are accepted.  Because many of our clients are large organizations we are experienced in setting up purchase orders and the complexities of corporate billing.  However, product delivery does not occur until payment has been confirmed. 

Contact us to setup payment!

Most products will ship ASAP, usually within 24 hours. Some products are available for instant download upon payment.  These products are indicated as an instant digital download. 

However, DFC Intelligence specializes in living research reports.  We are constantly updating our forecasts and analysis to reflect current market conditions.  Even when a product is available for instant download, we always contact clients to make sure they have the most recent edition.

DFC is hands-on with clients and in most cases, we consult to make sure the research fits the client’s specific needs.  Many reports are custom-built-on-demand from our database.  Usually, delivery of custom-built reports is within 48 hours.  

We are the first to admit that DFC has a LOT of data and information.   It can be overwhelming.  However, we are here to help.  Contact us if you are uncertain!

If you have a question on the business of video games we will likely know how to get the answer!

Generally the product page will indicate the latest “official” version of a report.  However, DFC Intelligence specializes in “living research.”  Our forecasts and analysis are constantly being tweaked to account for current events.  When a customer orders a report we always make sure to send any relevant updates.  Also when a report is updated we will send the update to all clients that have ordered in the past six months.   Our goal is to go above and beyond to ensure repeat business.

DFC Intelligence has been operating within the video game segment since the 1990s. We have made a name for ourselves as providing forecasts and analysis that support strategic planning and marketing initiatives over that of Marcom functions that like to influence markets by overstating the size, opportunities and potential of a company with assistance from “pay to play” firms. Out forecasts are often in line with what actually happens which provides our clients with a sense to confidence in purchasing from us.

We leverage our in-depth knowledge of the video game industry and the years of experience and industry connections that we have developed. DFC is strictly focused on the video game space and not as a plug in to other research offerings or part of the factory approaches that have appeared over the years with offshore companies employing generalists to pump out reports via web scraping and generic templates.

DFC specializes in taking massive amounts of data from multiple sources and identifying key trends and providing actionable insights.  As a research company, DFC Intelligence has been on the forefront of data collection and analysis since the 1990s.  We have pioneered the usage of data mining and AI tools to collect and analyze disparate data sources.

In a world cluttered with information, much of it misinformation, DFC cuts through the crap to focus on reality.

DFC Intelligence focuses on providing high-quality insights and forecasts at a reasonable price.  The goal is to provide clients with products they can leverage to educate not only themselves but partners, clients, and investors.

For more insights into what makes us unique see this interview with David Cole Founder & CEO of DFC Intelligence on Waskul TV.

DFC offers discounts on multiple report orders.  In addition, single report orders can be to upgrade to additional research with full credit for the price paid. We will, on occasion, with small start-ups or individuals looking to raise early stage investments. We do not provide discounts or free research to students.

Universities and other educational institutions have bought DFC Intelligence research to use for classroom education and specialized research into the video game space.  Contact us to discuss a subscription to our research.

Definitely!  The DFC Intelligence database goes far beyond what can be listed on the site.  If you have a question on the video game industry chances are DFC will have the answer.  Not only do we have access to our internal experts but DFC has contacts with experts in specific areas.  If we do not know the answer we are probably able to point you towards someone that does.

Many of our clients follow the video game space on a regular basis and prefer to have an ongoing subscription to get the latest data.  However, most customers start with a single report purchase to make sure it is a right fit.  For customers buying a report(s), DFC credits the price of their purchase towards a larger research package or subscription if done within 90 days.

DFC Intelligence has specialized in tracking individual game sales and usage since the 1990s when we partnered with the NPD Group to provide reports on retail sales of video games. In the early 21st century we pioneered the usage of PC game trackers for monitoring the usage of individual games. This later expanded to track mobile games and game console services like PlayStation Plus and Xbox Live/Game Pass. However, as the market for tracking games has become crowded and unreliable, DFC no longer offers off-the-shelf game tracking services. However, we still monitor games down to the individual level and specialize in custom consulting, especially for product planning purposes. We also have access to our game tracking that goes back to 2005 and is available on a custom project basis.

Investors are important clients for DFC Intelligence and we regularly hold investor calls and do custom consulting.  However, DFC does not provide confidential information that is not generally available to the public. DFC Intelligence reports are based on our analysis of public information.  Our analysts are trained in complying with SEC and international laws regarding inside information.  DFC cannot provide any data or information that violates the law.

Global Gamer Consumer Segmentation
$5,995